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Kindsight AdvancementRM +
Double the Donation
The Kindsight AdvancementRM and Double the Donation integration enables organizations to find more match-eligible donors and drive those matches to completion. Through this integration, gifts from AdvancementRM CRM seamlessly pass into Double the Donation so that matching gift identification can follow via automated email streams sent from your organization. Once supporters identify their employer, they're immediately connected to company-specific next steps, typically driving a 20–50% increase in matching gift revenue.
Ready to see how this integration grows fundraising? Book your demo.
We work together to support higher education.
Typical Results for Organizations Using
Kindsight AdvancementRM & Double the Donation




Caroline Chang
Vice President of Product and Community Engagement
How do Double the Donation and Kindsight work together?
Everyone agrees we're a great match.
How does the Double the Donation & Kindsight AdvancementRM
integration increase matching gift revenue?
Proactively identify opportunities
Sync offline donation data from your CRM into Double the Donation Matching for eligibility screening, so donors are alerted to their matching gift opportunities through targeted emails.
Lead donors to next steps
Guide donors to their company-specific next steps to empower matching gift submission via personalized, automated matching gift outreach.
Reduce staff costs.
Reduce staff hours spent on matching gift marketing and outreach through Double the Donation’s automation.

Frequently Asked Questions (FAQs)
Q: Is there an extra cost required to integrate my existing Double the Donation account with Kindsight AdvancementRM?
A: No, there are no extra API access fees or per-transaction surcharges to integrate Double the Donation with Kindsight AdvancementRM, provided your organization maintains active subscriptions with both platforms.
The integration includes no additional setup cost. Once connected, onboarding support varies by plan level:
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Standard & Enterprise Plans: Work directly with a dedicated Implementation Specialist to add users, integrate multiple fundraising tools, and configure advanced settings.
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Essentials Plan: Receive guided email instructions (and a potential onboarding call) to work with a specialist on adding two users, integrating one fundraising tool, and answering configuration questions.
To get started or upgrade your plan, fill out the form below to schedule a demo.
Q: If I use Double the Donation and Kindsight AdvancementRM, how do I turn on the integration?
A: Enabling the Double the Donation and Kindsight AdvancementRM integration is a straightforward process you can manage by connecting your Salesforce environment:
- Install the App: Download the Double the Donation Matching App from the Salesforce AppExchange and complete the installation wizard.
- Authorize the Connection: Log into your Double the Donation account, select AdvancementRM from the integrations menu, and sign in to securely grant Salesforce access.
- Map Your Data: Apply the default AdvancementRM Data Model for a clean, pre-configured data mapping experience, or customize your mappings as needed.
- Enable Data Sync: Configure your Salesforce Object Manager to include Double the Donation's custom field, then activate the sync settings to automatically pull matching gift employer data back into AdvancementRM.
For comprehensive, click-by-click instructions, please refer to our full Kindsight AdvancementRM Integration Guide.
To ensure a seamless deployment, your organization won't have to navigate this alone. You will be paired with a dedicated Implementation Specialist who will guide your team through the end-to-end setup, test your data flows, and verify that all connected systems are operating seamlessly.
Q: Can I connect multiple fundraising systems to Double the Donation?
A: Yes! Double the Donation serves as your organization's centralized workplace giving hub, allowing you to simultaneously connect multiple tools across your fundraising technology stack to a single account.
This multi-system capability captures workplace giving opportunities at every touchpoint:
- Online Donation Forms & Peer-to-Peer Platforms: Identify match-eligible donors during and/or immediately following the checkout process, then drive those matches to completion with automated, personalized outreach.
- CRM & Database Systems: Automatically sync donor employment records from your CRM to Double the Donation. This alerts donors to their matching gift opportunities through targeted, automated email sequences, ensuring no match falls through the cracks.
- Volunteer Management Systems (VMS): Enable volunteers to easily check their volunteer grant and Volunteer Time Off (VTO) eligibility during registration, empowering them with instant, employer-specific instructions on how to submit their hours or request VTO.
- Event & Auction Platforms: Capture employer data during event registration and checkout to raise awareness of attendees' workplace giving eligibility, then follow through with targeted outreach to drive submissions and maximize impact.
- Data & Wealth Screening Engines: Enhance your wealth screening results with actionable employer data to give your team a comprehensive view of a donor's workplace gift eligibility.
By funneling all workplace giving data and insights into one unified dashboard, you ensure no workplace giving revenue is left on the table.
Check out the Ultimate Matching Gift Guide
Discover how organizations save time and unlock more corporate matching gift revenue with Double the Donation.
With Double the Donation's matching gift integrations, propel your organization's fundraising efforts to new heights.
Download this ultimate guide today to:
- Access proven best practices to help you grow revenue seamlessly
- Learn how to craft compelling messaging to empower donors to submit more matching gift requests
- Explore ways to simplify the matching gift fundraising process, helping you to increase matches with ease
- and more!
With Double the Donation Matching, you can double donations for your mission.